Blog and News from Keep Your Fork

13 December 2018

Your Guide to Entering the Business Awards

Download your copy of this fantastic e-book written by KYF associate Lucinda White telling you everything you need to know about entering the business awards.

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23 November 2018

How to build the most effective marketing formula as a new business.

For any new business, finding an effective marketing formula takes a lot of time, patience, experimentation, and often some unfruitful outlay before you hit the “sweet spot”.

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4 November 2018

How to Use Hashtags to Promote Your Business on Social Media

Hashtags are everywhere on social media and widely used as a way to follow a conversation or topic easily and view posts from accounts you may not be following but who are talking about a topic you are currently interested in.

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12 September 2018

Surviving- and thriving- through ‘empty nest syndrome'

You may not know that Keep Your Fork’s managing director Faye became first became a self- employed trainer almost 18 years ago when her second child Gabi was six months old to work flexibly around her children’s needs as a single parent for fifteen years. She founded Keep Your Fork marketing, PR and training consultancy as a full time business almost 10 years ago this October as they became less dependent.

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22 August 2018

5 Ways to stop Imposter Syndrome in its tracks

When I launched my award-winning Brand Booster programme about six years ago now- Michele Walsh was one of my first clients. She took a nanosecond to book onto the six-week personal branding and PR programme- immediately applying and becoming an evangelist of Brand Boosting techniques ever since, seeing terrific success.

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1 August 2018

How to avoid being a needy pleader and get genuine feedback to support your business development

Here's the easy and cowardly approach to seeking customer feedback: Phone your favourite client and ask them to say something nice about you. That may provide a brief warm glow of happiness. It can generate testimonials. But there are three big problems:

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1 August 2018


PR always goes quiet in the Summer while agency staff and their clients are off- returning with renewed vigour after the summer slowdown and time to reflect. KYF has a reputation of providing fast turnaround top quality copy to our journalist contacts, and building trust and rapport within those relationships benefits YOU, US

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25 July 2018

How taking a social media holiday can benefit your mental health

After a recent study in the Journal of Social and Clinical Psychology, our MD Faye Smith was asked to respond to findings relating Facebook ‘highlight reels’ exposure to depressive symptoms by the health experts at AXA, for an opinion piece about the value of social media holidays. As the school holidays have just started and many of our clients are taking well-earned breaks from their busy workplaces, Faye revisits this theme for our blog this week.

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19 July 2018

If young people are not given the key skills to flourish, how can we ever be a united society?

“Our country’s been through some difficult moments recently in terms of its unity. “Sport has the power to unite people and football is the biggest sport.” So said Gareth Southgate in the build-up to the World Cup semi-final.

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28 June 2018

Top Tips for Entering Business Awards

It is important to ensure the category you go for aligns with your achievements in the last 12 – 18 months, that is the category you will be happy to promote as a key asset to your business marketing

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