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Faye is an enthusiastic, professional, honest and hardworking individual. She developed a marketing plan for an organisation my company was working with, an organisation with a low budget for developing marketing activity; and she thoroughly proved that marketing ‘can be done on a shoestring!’

Faye was communicative, considerate and well in tune to their specific needs. She pulled out all the stops to develop a comprehensive and well-articulated strategic marketing plan – all marvellously done under the pressure of a tight deadline.

Amanda Brassington - Director, Pelican Consulting

Case Study: Aspire Sheffield

 

The Project

A social enterprise which brings hope and work experience to people who have chaotic lives: typically homeless, ex-offenders and alcoholics. Commissioned to review website and marketing literature and network Aspire into business community.

 

The Result

Linked them with a local independent school where KYF set up a young entrepreneur development programme. Since that time, a series of young social entrepreneurs have worked to develop Aspire’s marketing strategy to increase the sales of services to the business community. KYF has supported the PR strategy which has resulted in regular features in local press and radio with a local specialist. KYF has networked Aspire into business community through linking key products such as pack and mail and computer recycling service to members of the Chamber of Commerce and the Enterprise Agency.